It’s no secret that shortly after search engine optimization took the world of online advertising by storm, the elements that would someday catapult social media up to share the same sphere of popularity took root, as web developers and web surfers alike began to organize forums and newsgroups online to promulgate shared interests. Today, this… Continue reading →

There have been quite a few serious security incidents in cloud computing in recent years (see http://www.cloutage.org/ if you really want get in the weeds).  Still, so far we have not experienced a “game changer,” a Hindenberg-like moment where nothing will ever be the same.   That said, we need to stay starkly aware that the… Continue reading →

More often than not, with simplicity comes greater risk. Making platforms more user-friendly tends to make them more easily compromised by system breaches, by virtue of the fact that there are more elements instituted – precisely to make an interface more readily embraced by a wider network – through which attacks can occur or software/hardware… Continue reading →

Things are always obvious in retrospect. This mantra applies just as much to the emergence of the enterprise of application program interface (API) from the exclusive use of specialists in the B2B arena to their widespread public consumption. Granted, the results of APIs have always been accessible to the public-at-large.  However, the current dynamic utility… Continue reading →

It used to be that companies employing the website visibility tactic of search engine optimization (SEO) could allow this to form the entirety of their online marketing strategy. Targeted visitors would come pouring into their site just based on the keywords. Even in the early days of the most popular application programming interfaces (APIs) –… Continue reading →