Let’s say that your business has been successfully transacting business online for a number of years; you deliver great information about your product, people like your product, and customers use your Web site to purchase your product. You’re taking advantage of innovative online marketing strategies and you’re seeing a nice rise traffic, clicks and consumption.… Continue reading →

When we started talking about the “API Economy”, we weren’t simply driving a marketing message. We helped create what truly has become an economy, one with all the real factors of what’s involved in a real economic system. The term is catchy, but it’s also what we live and breathe. When organizations use their data… Continue reading →

With the launch of SOA Software OAuth Server, we’ve taken a huge step in the direction of providing easy, but secure, sharing of data across applications, APIs and domains. The effectiveness of an application is inhibited when the data contained in it can’t be used outside of a company’s firewall. So in creating a product… Continue reading →

One of the biggest impediments to true productivity in an enterprise is the inability of applications to share data across domains. So much of a typical worker’s effectiveness relies on applications that are both internal and external, but because security is a critical issue, it often enforces roadblocks to the flow of the needed data.… Continue reading →