Blog Archives

Roberto Medrano

There’s Business, and Then There’s API Business

Your business, while certainly complex in its operations and delivery, runs on pretty much the same principles that all businesses run on. You have a product (which could be a hard good, soft good, or a service) that you try to optimize for customers (product strategy, engineering, development), communicate to customers (marketing), and sell to… Continue reading →

Roberto Medrano

APIs At The Heart of your Mobile App Strategy

APIs are brokering data across all kinds of domains, applications and platforms, but too many developers think in terms of traditional on-premise, sit-down-in-front-of-your-laptop-and-consume-this type of environment. Especially in the enterprise world, there’s a desire to access data that sits in huge application repositories and integrate it with data from other apps, and make it usable.… Continue reading →

Roberto Medrano

The Intersection of SOA and APIs: Being Chosen as a Gartner “Leader”

The API Economy is established and running at full speed, fueling so much economic growth that it’s hard to imagine a financial, information, or services transaction that isn’t being aided by an API. But this didn’t just happen out of thin air. While many will have you believe that a bunch of guys in hipster… Continue reading →

Roberto Medrano

The Reality of API Lifecycle Management

Much of the talk coming from API management vendors these days has to do with solutions that make sure that APIs work right, perform according to expectations and deliver some form of benefit. Sound a bit vague? Well, for many of these companies, they’re really only peddling a version of, “everyone is using APIs, so… Continue reading →

Roberto Medrano

We’re Taking API Management to Windows Azure Cloud

We’re at Microsoft’s huge TechEd conference this week and in just the first few hours in can already start to be overwhelming. As one of the largest and arguably most important technology company on the planet, Microsoft touches everything having to do with everything. Mobile, cloud, enterprise, consumer, big data, scripting, platform, developers, marketers, CEOs,… Continue reading →

Roberto Medrano

Faster, More, Better: Secure and Manage Your (API) Business with API Gateway

Let’s say that your business has been successfully transacting business online for a number of years; you deliver great information about your product, people like your product, and customers use your Web site to purchase your product. You’re taking advantage of innovative online marketing strategies and you’re seeing a nice rise traffic, clicks and consumption.… Continue reading →

Roberto Medrano

API Predictions for the rest of 2013

Cloud, mobile, big data, on demand, social…and the list goes on. Buzzwords are meant to help as a mental shortcut, but they obscure the depth and impact of the topics they convey. So it’s not too difficult to make predictions that suggest that mobile will be big, or that enterprises will rely more on cloud.… Continue reading →

Roberto Medrano

SOA Software Open – A Community for Developers To Make Great Things Happen

When all the talk of security, scalability, manageability and all the other aspects of software is done, we can get the heart of the matter – developers. There may be a group of MBAs who spend months with PowerPoint and Excel to plan something really big, but it’s the software developers who execute and create.… Continue reading →

Roberto Medrano

The Action is Heating Up for Business Process APIs

GigaOm published an enlightening piece [ http://gigaom.com/2012/10/06/business-process-api-ification-the-lego-promise-fulfilled/ ]  by Mayfield Fund partner Robin Vasan, Business Process API-ification: The LEGO promise Fulfilled. As a successful venture capitalist, Vasan brings an interesting perspective to the current thinking about the API economy. It’s primarily because he thinks the API-ification of applications will only truly be successful, and that… Continue reading →

Roberto Medrano

APIs and the Massive Migration

With the massive migration to the mobile platform, increasingly widening net of social media, and the blooming use of the cloud by most businesses, it can be tempting to think that enterprise API development and management will herald a whole new set of rules for the companies of today and tomorrow. The potentially dynamic universes… Continue reading →

Roberto Medrano

The Art of Building a Developer Community around Your APIs

The proliferation of APIs is a sign of the tech times, with many companies just starting to understand their power in the wake of both the social media explosion and the inroads that mobile marketing are making into the consumer sphere. For the business person who’s just coming onto this burgeoning scene, it’s certainly not… Continue reading →

cscobie

Are you Facebook? The case for Enterprise API platforms.

If you read any blog, publication, or marketing collateral on API management you can’t get more than a few sentences before the author throws out everyone’s favorite examples of API nirvana: Facebook, Twitter or the ever popular Netflix. It’s true that these companies pioneered the early days of API centric strategies, and the result changed… Continue reading →

Roberto Medrano

The Evolution of APIs

Discussions about APIs have changed significantly during the past 10 years. I can remember talking with developers many years ago about very esoteric aspects of routines and data structures and it was all very, well, geeky. But at the same time, there was so much enthusiasm as Web APIs became more common, because to those… Continue reading →

Roberto Medrano

Instagram and the API Economy

Facebook’s billion dollar acquisition of Instagram is being touted as the harbinger of a major shift in computing from the desktop to mobile devices. It’s evident that mobile apps are the driving increasingly significant amounts of ecommerce, content, entertainment and other types of Web activity. Perhaps a more important aspect of this, if a less… Continue reading →